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Why the Need for Huge Signs?

The political season is upon us, and democracy is at work. Signs for candidates can be seen along our roads and in our neighborhoods. It is encouraging to see voters showing enthusiasm for their candidates. That said, I find myself reacting to the bigger-than-life signs on major roads that distract drivers and clash with the natural environment. Some qualify as “in your face” advertisements, and it is a consolation to know that they will be gone in a few weeks.

If you are an incumbent and have had consistent contact with your constituents, it seems that they would already know who you are. So why the need for huge signs? And why the need to avoid your party affiliation? There was a time when the candidate proudly stated their affiliation. Now, one is left to wonder.

Another thought came to mind about the huge signs. Most do not carry a message or a slogan telling the voter why we should vote for them. Maybe I’m old-fashioned, but I would like to see more transparency and substance.

That leaves me with another question. If the “in your face” sign conveys no clear message about who the candidate is and what they stand for, then what are its merits? I am more likely to vote for a candidate who has been a constant in my community, who conducts town hall meetings, who is accessible, and who is open and honest about the legislation they support and oppose.

I learned more about Cinzia Lettieri, candidate for State Representative in the 35th Assembly District, when she knocked on my door, answered questions, and shared her views for our community. Maybe I’m old-fashioned, but that is the kind of representation I want. She has my vote on Tuesday, Nov. 5.

Brian Walsh

Killingworth